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Update Dallas | A central hub for market and real estate news affecting the Dallas region.

A central hub for market and real estate news affecting the Dallas region.



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How Beautiful Photography Gets Buyers in the Door

October 2nd, 2014 | by Michelle

Photos / Briggs Freeman Sotheby’s International Realty

A recent Wall Street Journal article cited beautiful photography as the number one reason a potential buyer decides to tour a listed property.  High-quality photography speaks not only to the beauty of a home but to quality and lifestyle as well.

10474 Epping Lane 75229, Preston Hollow, Briggs Freeman Sotheby's luxury home for sale in Dallas Fort Worth-exterior

Research has shown that properties with six or more photos receive 300 times more page views than those with less. That’s why 80 percent of properties on sothebysrealty.com have 10 or more high-resolution photos, most professionally photographed.

4033 Purdue Avenue University Park 75225, Briggs Freeman Sotheby's luxury home for sale in Dallas Fort Worth-kitchen2

And at Briggs Freeman Sotheby’s International Realty, breathtaking photos are the foundation of our marketing strategy. Our in-house photographer and photo editor make sure every photo is an invitation to the experience the extraordinary.

For more luxury homes, see briggsfreeman.com. Click here to see the latest in real estate news. CEO Robbie Briggs independently owns and operates Briggs Freeman Sotheby’s International Realty with six offices in Dallas, Uptown, Lakewood, Ranch and Land, The Ballpark and Southlake.

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