Keep Dallas Warm
Posted October 15th, 2012 | by The Update
As seen in this month’s Paper City:
Timed to coincide with Mayor Mike Rawlings’ annual Homeless Week, Keep Dallas Warm is a community-based initiative aimed at providing gently worn coats and clothing to every homeless and underprivileged person in our city.
The idea began two years ago, when Dallasite Jim Silcock came up with a plan to donate $10,000 worth of coats to Dallas’ homeless men, women and children. By reaching out to shelter and homeless advocates at Community Crossroads, The Stewpot and The Bridge, Silcock calculated that a mere 1,800 coats would help every homeless person in Dallas to have a warmer winter. An estimated 3,600 coats and clothing items would meet the needs of the underprivileged and impoverished.
Silcock has worked closely with Wes Goyer, owner of St. Bernard Sports, who generously donated outerwear items for the effort. Together the men are joining with Robbie Briggs, CEO of Briggs Freeman Sotheby’s International Realty, to launch a citywide Keep Dallas Warm campaign November 14-21.
“In the week leading up to Thanksgiving, we are inviting our families, friends and fellow community members to reach out to neighbors who need help with the basic necessities of life,” said Briggs. “We’ve been blessed with so much in this great city, and I know that many people want to assist those in need, but maybe don’t know how to reach out. Keep Dallas Warm is a great way to help someone facing a cold winter and no place to call home.”
St. Bernard Sports will give a $30 gift card and raffle ticket for every gently-worn winter coat that is dropped off at its store at Inwood Village. “That means if you bring in 10 coats, we’ll give you $300 to spend and 10 chances at great store prizes,” said Wes Goyer. The gift card can be used for clothing, outerwear, sporting goods, watches, ski gear and more. “And, most important, you’ll know you’ve helped a person in our community stay warm in the face of a cold Dallas winter.”
November 14-21, drop off a gently worn winter coat* at St. Bernard Sports located in Inwood Village and enjoy weeklong warm events including daily raffles and giveaways, demonstrations of ski gear, clothing and equipment and food trucks and beverages. Showcasing all the best of ski for 2013, a Sotheby’s International Realty ski desk will highlight great properties around the world to buy or rent.
*Please note that our community partners will also be pleased to receive and distribute donations of non-qualifying items such as rain jackets, windbreakers and sweaters.
For more information visit keepdallaswarm.org.
For this story and more, visit bfsirfall2012.com.